Thumbnail with Flashfood and Price Rite logos

Flashfood Teams Up with Price Rite Marketplace to Launch Pilot in Greater Buffalo Area

Price Rite Marketplace becomes the latest retailer to partner with Flashfood to reduce food waste and help shoppers save money on their grocery bills 

A hand holding a shopping basket with groceries inside

BUFFALO, NEW YORK (August 10, 2021)

Flashfood, an app-based marketplace that strives to eliminate retail food waste by connecting consumers with discounted food nearing its best by date, is adding more stores to its U.S. footprint through a new pilot program with Price Rite Marketplace. Price Rite Marketplace customers in the Western New York area can now save up to 50% off select groceries that would otherwise go to waste.

The Flashfood app allows shoppers to conveniently browse and purchase fresh food, including produce, meat, deli and bakery products, nearing its best before date at significantly reduced prices. Shoppers can find great deals and purchase through the app, then simply pick up their items at the Flashfood zone located at their selected Price Rite store. 

“We’re thrilled to work with Price Rite Marketplace as our newest partner committed to fighting food waste while helping their customers save significantly on their groceries,” said Josh Domingues, CEO of Flashfood. “Flashfood is a triple-win for our partners, the planet and people. We look forward to offering great deals to Price Rite Marketplace shoppers and working together to end retail food waste.”

The four participating Price Rite Marketplace stores consumers can shop via Flashfood are located at:

➤ 1716 Kenmore Ave., Buffalo, N.Y.250
➤ Elmwood St., Buffalo, N.Y.1700-1750
➤ Walden Ave., Cheektowaga, N.Y.
➤ 4224 Maple Rd., Amherst, N.Y. 

In addition to helping customers shop more affordably with Flashfood, Price Rite Marketplace also supports local communities by donating to charitable organizations such as Feed the Children, contributing nearly 3 million pounds of food across 49 cities since 2015. 

“Partnering with Flashfood is a natural next step as we continue to create environmentally-friendly neighborhoods and exceptional value for shoppers,” said Jim Dorey, President of Price Rite Marketplace. “We are proud of the concerted efforts our stores have made over the years to minimize our environmental footprint and look forward to seeing the impact of our new partnership with Flashfood.” 

To date, Flashfood has partnered with grocery chains across the U.S. and Canada to divert more than 25 million pounds of food from landfills. Find a full list of our retailer partners and learn more about Flashfood by visiting www.flashfood.com.

About Flashfood
Flashfood is an app-based marketplace that strives to eliminate retail food waste by connecting consumers with discounted food nearing its best-by date. The mobile app operates in over 1,000 grocery locations throughout the U.S. and Canada. Shoppers can buy items from grocery retailers through the Flashfood app and pick them up in-store at great prices while collectively reducing food waste. To date, Flashfood has diverted over 22 million pounds of food, saved shoppers over $70 million and more affordably fed hundreds of thousands of families. Flashfood is currently working with The GIANT Company, Meijer, Tops Friendly Markets, SpartanNash, Giant Eagle and Stop & Shop. Flashfood is a free app available on iOS and Android. For more information, please visit www.flashfood.com.

About Price Rite
Price Rite Marketplace is a registered trademark of Wakefern Food Corp., a retailer owned cooperative based in Keasbey, NJ and the largest supermarket cooperative in the United States. Price Rite Marketplace opened its first store in 1995 under the name Price Rite Supermarkets, and currently operates over 62 grocery stores in Connecticut, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, and Maryland. Committed to providing the best value for customers, Price Rite Marketplace delivers a simplified shopping experience with top name brand foods and products and expanded fresh produce and organic offerings at exceptional prices. Price Rite Marketplace is also dedicated to fighting hunger through its annual Check-Out Hunger fundraising campaign and partnerships with Feed The Children and local food banks. For more information, please visit www.priceritemarketplace.com.